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01 February 2019

‘Game Day’ Operations: Don’t Wing It

Diane Matheson, VP of Marketing for Buffalo Wings & Rings, talked to Franchise Times about the pre-rush prep for the Super Bowl and how Buffalo Wings & Rings is able to prepare for the big game based on historical data and trends.

“The preorder deal is very helpful for us so we can prepare our staffs. Then it’s how do we organize, our t- go area is piled with order on order on order, not only is the tote bag nice for the consumer, but it’s nice for our staff so we can line those up in a really nice fashion and orderly and keep everything hot,” “The preorder deal is very helpful for us so we can prepare our staff.”

Read the entire article here