The need to communicate between the Franchisor and the Franchisees

One of the characteristics of a franchise is that it is usually a small family-owned and operated business that represents the “American Dream”. Owners are hands-on, customer-oriented, hard workers, leaders by definition. But, they have little interest or knowledge to use an information system, which is a must-have to run profitably their business. Hence the idea of providing them, a web-enabled tool to facilitate the communication with the Franchisor.

Paljunction® may be used from the start of the franchise throughout its life cycle.

At the on-boarding of a new franchisee, there is a need to:

• support the franchisee to ensure success by providing regular, operational, business and local store consultation
• share methods and procedures for implementation
• share best-practices and lessons learned

Paljunction is the ideal tool to foster real time communication with the franchisor as well as provide an always up-to-date document management system.

On-going, there is a need to:

• update the revised documentation including methods and procedures for immediate applicability
• upload the franchisees results into the franchisors information system
• monitor voice of the customer
• share FAQ
• communicate new marketing campaign

From a technical standpoint, Paljunction® is a portal or intranet. If you want to know more about the history, click here.

This article has been written by Isabelle Schram, casual writer to www.Paljunction.com. This article is the property of Isabelle Schram and www.paljunction.com which has been offering communication capabilities since 2003. This article may be reproduced only if this chapter is part of the reproduction.

If you want to know more about Paljunction®, please click on the above link and follow the contact us function at the bottom of the page. We will get back with you within 48 hours.