The Future 50 (2008)
2008-06-23

There’s not a lot of positive buzz out there right now, but percolating under all the doom and gloom is clear evidence that you just can’t keep a good concept down or clip the industry’s entrepreneurial wings.
There’s not a lot of positive buzz out there right now, but percolating under all the doom and gloom is clear evidence that you just can’t keep a good concept down or clip the industry’s entrepreneurial wings. The Future 50, identified by Technomic, Inc. as the fastest growing chains with sales between $25 million and $50 million, includes 32 that defied the odds to grow sales by 20 percent or more in 2007. Of those, a dozen hit 40 percent or higher sales growth. As a group, they’re hot, they’re nimble and they’ve got what many of their large competitors don’t right now—momentum.

Of the 50, 27 are casual dining operations, 20 are limited-service restaurants and three are mid-scale concepts. “Among the LSR companies, the group is pretty well dominated by fast-casual concepts,” notes Darren Tristano, executive vice president at Technomic. “From strictly a sales volume perspective, they’re able to generate higher numbers than are most purely limited-service operations. And casual dining operations do even better when it comes to unit volumes, so from this measure—sales alone—it makes sense that they dominate this group. The reverse is probably true when you look at growth strictly by numbers of units. That’s where LSRs tend to dominate.”

Topping the 2008 Future 50 list is Cincinnati-based Buffalo Wings & Rings, which more than doubled its revenues in 2007 to hit an estimated $37 million. The 20-year-old regional concept has taken flight since new partners came on board in early 2005. Led by Philip Schram, they’ve launched an aggressive franchising program and taken BWR national as well as into international markets in Kuwait and Jordan. The company is selling new franchised units at a clip of one per week.

Key:
S: 2007 Systemwide sales/% change
U: Total units open/% change
A: Average unit volume/% change
rankings based on percent change in sales
all percent changes vs. 2006
*Technomic estimate

1. Buffalo Wings and Rings
Milford, OH
S: $37 million*/111.4%
U: 25/92.3%
A: $2 million*/5.4%

 

 

 

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